Ted Talk Four W12 P1

How to Have Better Political Conversations - Robb Willer
-It’s easy to see now how large the divide is between polarization’s are on the political spectrum. People on each side don’t want to be friends, or even interact. If they find out a friends supports the opposite party, they’ll often freak out and put distance between themselves.
-Liberals and conservatives tend to endorse morals to different degrees. While liberals put a focus on fairness and care and protection, conservatives tend to care more about loyalty, respect, and purity.
-Studies have found that, when trying to get the opposite party to support a point they often would go against, both liberals and conservatives tend to use language only supporting their prominent morals; liberals would try to convince conservatives with the morals of fairness and care. Essentially, they’re not speaking each other's languages.
-Similar studies have found that using moral reframing has allowed messages to reach people that would otherwise be outside their political spectrum. For example, an essay about the saving the environment that concerns the purity of where they live rather than protecting the place that they lived was far more effective on a conservative audience.
-Essentially, if someone is trying to persuade someone else on a subject, it’s very helpful to connect that issue to their moral values. It seems obvious, but not many people really think about it.
-Rather, most people tend to just rehearse the reasons that they support an issue, like they’re talking to a mirror rather than another person with a differing point of view. Long story short, this gets them nowhere.