Ted Talk Two W10 P2

All of the strategies mentioned in this Ted Talk are also applicable to widespread calls for action or help; while fighting against climate change is the primary example that will be used, any movement can apply to this. The assumed transparency is operating at a international scale, but people are the ones who aren’t seeing the problem. Outside of those who have directly experienced the effects of climate change, there are plenty of people that don’t see a problem (this is especially obvious with people in more temperate regions, where weather fluctuates regardless; same with places that are out of reach from most natural disasters). For issues like climate change, people are being shown the problems with depressing images and the like. However, those are often ineffective because they either make the viewer want to avoid the subject, or they don’t provide ways to counteract the problem shown.

In order to gain traction in any movement, people will need to be involved. For movements like the climate crisis, people are not being given the proper motivation to join in and help; but this Ted Talk demonstrates that people can find helping out satisfying if its done right. People need to be given specific things they need to do in order to make them want to do it. Throwing a variety of statistics at someone and hoping they’ll stick isn’t exactly working, so they should be instead given even a few tasks to carry out (or ways to change their lifestyles) along side facts and figures demonstrating why what they’re doing works. On top of this, organizations that take donations (for example, ones that plant trees) should show their patrons the change that they’re making with follow up. Also, asking for help with only miserable factoids isn’t going to encourage anyone to help; they’ll only want to avoid it entirely.